Polish International Exhibition for Flower Business,
Horticulture and Floristry
Warsaw, 20 - 22 March 2012
| Overview | |
| Next Event: | 20-22 March 2012 |
| Venue: | Bronisze Wholesale Market, Warsaw |
| Organisers: | BTO Exhibitions BV, Sigma International (Poland) Ltd. Sp. z o.o. |
| Patronage: | Association of Polish Wholesale Markets |
| Venue Partner: | Bronisze Wholesale Market |
| Public Relations Partner: | Sigma International (Poland) Ltd. Sp. z.o.o. |
| Frequency: | Annual |
| Incorporating: | Greenhouse Technology Poland |
| Website: | www.flowers-hortech.com |
| Application form: | Application form FHT Poland 2012.doc |
| Download the official brochure: | Brochure FHT Poland 2012.pdf |
| "With a value of 600 million Euros at retail prices, Poland is the largest Eastern European market for flowers and plants after Russia". |
Things to know about the show
Flowers & HorTech Poland 2012 inspired by Jan Aartsen!
• Flowers & HorTech Poland 2012 will be the most international platform for the Flower Business, Horticulture and Floristry in Poland.
• Flowers & HorTech Poland 2012 is organised by BTO Exhibitions BV who also initiated Flowers & HorTech Ukraine in 2006, held annually in Kiev.
• Flowers & HorTech Poland takes place at the Bronisze Wholesale Market near Warsaw.
• Flowers & HorTech Poland 2012 is organised under the patronage of the Association of Polish Wholesale Markets.
• Bronisze wholesale Market is conveniently located just outside Warsaw and easily accessible by car.
• Incorporating Greenhouse Technology Poland; a dedicated section focusing on greenhouse technology and equipment.
• Extensive marketing campaign in co-operation with various Wholesale Markets in Poland and several governmental bodies.
• 3-day trade event (Tuesday – Thursday).
• Experienced organizers.
• Strong support.
Marketing Efforts
• Invitations distributed through the Polish Association of wholesale markets and other organizations to all key buyers, trade professionals, growers, nurseries, importers and exporters, florists, garden centres / hypermarkets.
• Close co-operation with the Bronisze Wholesale Market and other Wholesale Markets throughout Poland to promote the exhibition.
• Direct mailing campaigns to a qualified visitor database of growers.
• Press advertising in the relevant trade press, journals, newspapers and internet.
• Editorials in carefully selected trade press.
• Allocation of tickets for exhibitors to issue to existing and potential clients.
• Close cooperation with the leading magazines and journals, including high volume ticket inserts.
• Promotion in many international trade magazines.
• Billboards and promotion placed at all major wholesale centres in Poland.
The organizers of Flowers & HorTech Poland are very proud to announce a close co-operation with the well-known Master Flower Arranger; Jan Aartsen!
Jan Aartsen (Netherlands 1951) started working on the age of eleven for a flower business in Zutphen, (Netherlands), making up customers' orders after school. Within a fortnight, he had been bitten by the flower bug; the beautiful art of flower arranging made a powerful impression on him.
At the age of 19 he opened his own Flower Shop, the ‘Bloembinderij Jan Aartsen’ in Zutphen (Netherlands -1971-1996). During this period he was twice the Netherlands' Flower Arranging Champion (1977 and 1979).
Jan Aartsen sold his shop in 1996, after which he continued working under the name “Organic Move” as a freelance Flower Arranger.
Jan Aartsen has wun many National –and International prizewinning contests.
During Flowers & HorTech Poland 2012 Jan Aartsen will be Head Arranger and responsible for floral arrangements and stand design of exhibitors as well as the 3-day demo program.
So therefore we can truly say; Flowers & HorTech Poland 2012 inspired by Jan Aartsen!
For more information please also visit www.janaartsen.nl
Meet & Greet
Meet the key buyers from Poland who can make a difference for your business;
• Professional growers of flowers, plants, fruits and vegetables.
• Owners and management of garden centres and hypermarkets.
• Florists and owners of florist’s shops.
• Traders, importers and exporters of flowers, plants and vegetables.
Bronisze Wholesale Market
Flowers & HorTech Poland will take place right in the heart where business is done!
The Bronisze Wholesale Market, officially called Warszawski Rolno-Spożywczy Rynek Hurtowy SA, is built on an area of 35-hectares, including 8 hectares of modern halls.
The Wholesale Market of Bronisze is one of the largest and most important in Poland. The Market is located in the town of Bronisze just outside Warsaw and is easily accessible by car. From the centre of Warsaw it is a 20-minute drive to Bronisze.
This wholesale market has been designed to meet the needs of various categories of operators from small farmers to large wholesalers and distribution chains.
The Wholesale Market brings together producers, wholesalers and importers. The Wholesale Market offers an abundant range of products, which vary from Flowers to Fruits and Vegetables. Bronisze offers all modern facilities such as perfect storing and cooling facilities, modern loading and unloading docks, air-conditioned halls and excellent accessibility and service.
More than 450 traders are operating at the Wholesale Market and more than 1000 producers supply the Market on a daily basis with their products.
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